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	<title>Illka Gobius</title>
	<link>http://www.illkagobius.com/wordpress</link>
	<description>Communications Consultant</description>
	<lastBuildDate>Tue, 24 Aug 2010 05:42:50 +0000</lastBuildDate>
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		<title>How the Philippines handled a crisis with Social Media</title>
		<description><![CDATA[With the advent of social media, handling a crisis is subject to changed expectations. Citizens and consumers are more demanding of the truth, there is a wider range of influencers than ever before and there is more activism as a consequence of social media and its power to communicate issues very quickly, than there ever [...]]]></description>
		<link>http://www.illkagobius.com/wordpress/?p=230</link>
			</item>
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		<title>TravMedia</title>
		<description><![CDATA[Gossip is that TravMedia are going to host a swish cocktail party during the week of ITB Asia again this year. They are usually a fantastic networking affair for marketing and comm&#8217;s managers in the industry to socially  meet media reps face to face and all in one room!
TravMedia is the only dedicated travel newswire [...]]]></description>
		<link>http://www.illkagobius.com/wordpress/?p=217</link>
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		<title>Web In Travel</title>
		<description><![CDATA[The sixth edition of Web In Travel is going to take place in 19-22 October. There are a number of exciting events occurring before the conference as well.]]></description>
		<link>http://www.illkagobius.com/wordpress/?p=214</link>
			</item>
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		<title>the view from my office today&#8230;</title>
		<description><![CDATA[]]></description>
		<link>http://www.illkagobius.com/wordpress/?p=194</link>
			</item>
	<item>
		<title>Starting anew</title>
		<description><![CDATA[I've chosen today - the 18th of May 2010 - to restart my blog. Instead of being about work, it's going to be about my quirky life in Singapore. Journey with me. ]]></description>
		<link>http://www.illkagobius.com/wordpress/?p=191</link>
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